🇺🇸 Introducing the America 250 Collection: A New Era of Americana, the Nash Grey Way

There are moments in history that feel bigger than a season, moments that invite us to slow down, gather together, and celebrate something meaningful.

2026 marks 250 years of America, and at Nash Grey, we knew this wasn’t just another summer drop. It’s a once-in-a-generation opportunity to create something truly special for boutiques and their customers.

So we designed a collection that feels exactly like that..timeless, elevated, and meant to be remembered.

✨ Patriotic, But Make It Pretty

Let’s be honest, patriotic product hasn’t always felt… wearable.

Too bold. Too loud. Too one-season.

The America 250 Collection is our answer to that.

We softened traditional Americana into something your customers will reach for again and again.

Every piece is designed to feel like it belongs:
✔ On a Southern porch
✔ Packed for a lake weekend
✔ Gifted to a friend
✔ Styled long after July 4th

This is Americana with intention.

👜 Designed for Real Life (and Real Selling)

We built this collection with your boutique in mind, because we know what actually moves.

From quilted totes to everyday accessories, each piece is:
   •   Highly giftable!
   •   Easy to merchandise😍
   •   Designed to mix, match, and bundle❤️

Think:
   •   Effortless summer travel
   •   Hosting essentials
   •   Grab-and-go accessories your customers can’t resist

These are the pieces that don’t sit on shelves, they become go-to favorites.

💰 Built for Strong Sell-Through

The America 250 Collection isn’t just beautiful…it’s strategic.

This is one of those rare collections that works across multiple moments:
   •   Memorial Day
   •   Fourth of July
   •   Summer vacations
   •   Back-to-school gifting

That means:
✔ Multiple purchase occasions
✔ Higher average order value
✔ Consistent sell-through all season long

And because the collection is limited edition, it naturally creates urgency, encouraging earlier orders and faster movement in-store.

🇺🇸 A Story Your Customers Will Connect To

Today’s customer isn’t just buying a product—they’re buying a feeling.

This collection tells a story of:
   •   Heritage
   •   Tradition
   •   Gathering
   •   Celebration

It gives your boutique something more than inventory—it gives you a moment to share.

A display. A conversation. A reason for your customer to say, “I need this.”

🎀 The Nash Grey Difference

At the heart of it all, this collection is still unmistakably Nash Grey.

It’s:
   •   Feminine without being fussy
   •   Classic without feeling dated
   •   On-trend without losing its soul

We took everything you already love about Nash Grey—quilted textures, gingham details, thoughtful design—and layered it into a collection that feels both fresh and familiar.

⏳ Limited Edition. Designed to Be Remembered.

The America 250 Collection was created to mark a milestone.

And just like the moment it celebrates, it won’t come around again.

Celebrate 250 years of tradition with pieces your customers will carry long after the fireworks fade.

🛍️ Now Available for Wholesale

We can’t wait to see how you bring this collection to life in your stores.

From front-of-store displays to summer styling moments, this is one collection your customers will be drawn to again and again.

Order early. Style boldly. Celebrate beautifully. 🇺🇸

https://shopnashgrey.com/collections/%E2%9D%A4%EF%B8%8F250%F0%9F%92%99-collec